Like most business owners, you want to know as much as possible about your customers. That means tracking their behaviour both online and off. One of the most important ways to do this is through Google Analytics. If you have login credentials for your ads exchange, connecting them with Google Analytics is a breeze. This article will show you how to connect your ads exchange login with Google Analytics and start tracking your customer’s activity immediately!
What is Ad Exchange Login?
If you are using an Ad Exchange login to access your Google Analytics data, you can connect the two by following these steps:
1. Select your account name in the top left corner of the Ad Exchange panel.
2. Under Accounts & Tomations, click Connections.
3. In the Connections page, under Analytics, click Add Connection.
4. On the Add Connection page, type your Google Analytics account ID in the Account ID field and click Connect. Your data should now be connected to your Ad Exchange account!
How to Connect an Ad Exchange Login with Google Analytics
To connect your Ad Exchange login with Google Analytics, follow these steps:
1. Log into your Ad Exchange account.
2. Click on the “Account Settings” link in the page’s header.
3. In the “Google Analytics Connections” section, click on the “Add a New Connection” button and enter your Ad Exchange login details.
4. Click the “Update Profile” button to save your changes and close the window.
5. If you want to disable Google Analytics tracking for this connection, click on the “Disable” button next to it in the table and enter your Ad Exchange credentials again.
What is Google Analytics?
Google Analytics is a free tool offered by Google that helps you understand how your website is performing. When users interact with your website, Google Analytics records this data and creates reports showing how people are interacting with your site. You can use this information to improve your website’s design or content or determine which site sections are most popular.
To connect your Ads Exchange login with Google Analytics, follow these steps:
1) Open Google Analytics and sign in if you aren’t already logged in.
2) Click on the “Account” tab at the top of the page.
3) Under “Sign-in Type,” select “Exchange account.”
4) In the “Exchange account settings” window that pops up, enter your Ads Exchange login credentials in the appropriate fields and click on the “Save changes” button.
Now that you have connected your Ads Exchange login with Google Analytics, which will record all traffic data through this account. If you would like to view data from another AdWords account, connect that account as well, and Google will merge the data automatically.
How to Connect Your Ads Exchange Login With Google Analytics
To connect your Ads Exchange login with Google Analytics, follow these steps:
1. Navigate to the Google Analytics account settings page.
2. Under “Account Type,” select “Google Analytics.”
3. Under “Login,” enter your Ads Exchange login credentials.
4. Click “Save Changes.”
5. Under “Reporting Categories and Dimensions” in the left sidebar, select “Website Traffic” and click on the arrow next to it to expand the list of reporting options.
6. Within Website Traffic, select “Source/Medium” from the dropdown menu and then select “Google AdWords.”
7. In the “AdWords Campaigns” section, select the campaign name you used when creating your Ads Exchange account or find it under All campaigns in Google AdWords (instructions below).
8. Under “Media Queries,” ensure that the setting for Extended Display Name matches the name of your Ads Exchange account (e.g., my_adsense_campaign). If not, enter the correct value in this field and click on Save Changes at the bottom of this section (instructions below).
9. Next to each ad group within your campaign, click on its property box and then click on Advanced Settings beneath this box to access its settings window (shown below).
10 . In this window, make sure that both Media Type and Display Name match those specified for your Ads Exchange account
Conclusion
Like most business owners, you’re probably using both Google Analytics and your Ads Exchange login to track your website’s traffic. However, if you haven’t connected your Ads Exchange account to Google Analytics yet, now is the time to do so! By connecting your Ads Exchange account to Google Analytics, you’ll see detailed information about how users interact with your ads and pages on your website. This data will help you optimize your campaigns accordingly and improve customer retention rates.
